Ok, so lets be upfront, I am a FC Barcelona supporter since I can remember. I guess the strange thing is that I am the only one of my family the follows footie.

Anyhow, today I am not going to gloat on the achievements of the last season, but I would like to compare Mardrid and Barcelona’s approach to building their teams. They are without a doubt 2 of the biggest teams in Europe, with 2 very different approaches to developing a successful business .

Real Madrid, as it is clear from the summer transfers market, concentrates in buying players that will bring big publicity contracts with them and with a proven sporting achievement record on their backs. This comes at a high price, 96 millon euros in the case of Cristiano Ronaldo and 65 for Kaka. Real Madrid uses this tactic to fill in key positions on the team backbone, the players bought are expected to deliver the clubs sporting objectives, and beyond Raul and Casillas not many youth team players achieve the “galactico” label.

Continue reading “The football transfers market and the Symbian Foundation” →